Design your Market Prototype

Let’s cross-collaborate around our joint customer experience and design a future vision for our new Market.

Click here to learn more…..Design your Market Prototype

Design your Market Prototype

Step 1. Declare the New Vision based on the collaborative customer experiences the community wishes to create.

Step 2. Start with now, which is where you currently are, your current status quo. Outline the list of opportunities found within our collective customer stories originating from the New Futures design thinking strategy.

Step 3. State the facts or findings (your current knowledge) from your recent research related to the New Futures findings.

Step 4. Now imagine a desired future. Then write down related findings and facts to support this new future.

Step 5. Create a simulation of the future with the findings. Tell a story of this new reality.

Step 6. Work backward or reverse engineer the required steps to create that future outcome.

Step 7. Document all necessary steps that need to happen to create the ideal future. What action will help to create this reality? What supports business training, business services, workforce development, infrastructure development, and capital will be needed? Present simulation to the local Economic Development Director and have a discussion about the future.

Design your Market Prototype

Group Size: 4-5

Duration: 30-60 mins

Materials Needed: Print Empathizing Persona, Pens, Markers and Post-its

File PDF: Market Prototype

File PNG: Market Prototype

Put forth a vision of a future economy. Utilize the findings from New Futures to design think the required steps to achieve the new initiatives. Declare the new vision, and reflect on the customer experiences that will be provided and the future initiatives break down each initiative and discover which action items should come next to achieve the new reality.

Design your Market Prototype

Put forth a vision of a future economy. Utilize the findings from New Futures to design think the required steps to achieve the new initiatives. Declare the new vision, and reflect on the customer experiences that will be provided and the future initiatives break down each initiative and discover which action items should come next to achieve the new reality.

- Brainstorm a new possible future.
- Review past intiatives history and understanding.
- Connect current innovations with the past.
- Explore what needs to be done to obtain a new future.
Work as a team in 6-10 member groups to develop the new vision cone. Review the initiatives created in New Futures and the spend 30 mins defining the status quo and 30 mins for depicting the past, and 30 mins creating a possible future. Finally, spend the rest of the time reverse-engineering the required steps.
- Step 1. Declare the New Vision based on the collaborative customer experiences the community wishes to create.
- Step 2. Start with now, which is where you currently are, your current status quo. Outline the list of opportunities found within our collective customer stories originating from the New Futures design thinking strategy.
- Step 3. State the facts or findings (your current knowledge) from your recent research related to the New Futures findings.
- Step 4. Now imagine a desired future. Then write down related findings and facts to support this new future.
- Step 5. Create a simulation of the future with the findings. Tell a story of this new reality.
- Step 6. Work backward or reverse engineer the required steps to create that future outcome.
- Step 7. Document all necessary steps that need to happen to create the ideal future. What action will help to create this reality? What supports business training, business services, workforce development, infrastructure development, and capital will be needed? Present simulation to the local Economic Development Director and have a discussion about the future.
- Vision Cone can reinterpret the problem and discover current or even future market opportunities.
- It allows a team to think in segments because the vision cone maps out actionable steps over time to get to a desired future.
- Document relevant findings and insights into how your user's context will inform your solution.
- Place context findings around the Simulation of your Customer Story.

Create a Vision of your Future Market

Create a Simulation with Artificial Intelligence

Create and communicate a vision of your future Market that will engage and inspire your community. Combine your Customer Storytelling and unique joint customer experience to design a prototype/simulation of your future market.