Program Duration:

Share with Community

1hr 30min

Materials:

Design Tree Toolset

Welcome to Pitch & Design

  • In this module, we will empathize with our community by conducting a design thinking strategy called AEIOU and performing interviews with members of our community who symbolize key transitional figures (ex., child, teen, adult, elderly)

    Go to Empathize

  • In the Defining Problem phase, we will document our community problems using storytelling, which will collect quotes from our community and complete the critical items diagram to determine items critical for our communities ideal future.

    Go to Defining

  • In this step, we will combine the results from our vision cone with our research from our empathizing and defining phases and create a simulation/ digital story of our current status quo.

    Go to Digital Storytelling

  • In the Collaborative Ideation phase, we will collectively and independently brainstorm solutions to achieve our ideal future while simultaneously solving our community member’s problems.

    Go to Ideation

  • In the Prototyping phase, we will encourage our community members to break off into teams to create low-cost solutions to our community’s problems that are also aligned with our ideal future.

    Go to Prototyping

  • In the Testing phase, we will explore what our community thinks about the solutions proposed in Feedback Capture Grid. The information from our community will allow us to proceed or continue seeking the best solutions to help us achiever our ideal community.

    Go to Testing

Engage your community in preparation for the Pitch & Design program. Encourage entrepreneurs to create a digital story of their customer's problem.

Step 1. Engage your Community

Step 2. Solicit volunteers or select an entrepreneur to pitch their digital story.

Consider either requesting volunteers or selecting an entrepreneur to present an elevator pitch about their business and showcase their digital story. Once the digital story has been displayed, ask the entrepreneur to identify which design thinking strategy could assist them in developing future products and services.

Step 3. Collaborate as a community to design think with the entrepreneur.

Collaborate as a community to help entrepreneurs understand their customers' problems and innovate solutions.